The Cubs Want You IN

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The Cubs Want You IN

Chicago Cubs News

The Chicago Cubs have finally unveiled their marketing slogan for the 2018 season, and I think it’s acceptable:

I know that “That’s Cub” did not work for most people, even though it developed organically in the organization, so I suspect this will be a step up for those folks.

That said, “Let’s Go” (which was for 2015 and 2016) still really does it for me. I’m sure that was a time and place thing, and you can only hang on that for so long. “Everybody In,” or just “In.” I think I can get with it.


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Author: Brett Taylor

Brett Taylor is the Editor and Lead Writer at Bleacher Nation, and you can find him on Twitter at @BleacherNation and @Brett_A_Taylor.