Some things will never change.
Despite a four-season long postseason drought and a massive organizational overhaul, the Chicago Bulls remain the 4th most valuable franchise in the NBA, according to Forbes. The franchise saw its overall value increase 11 percent from the 2020-21 season in the latest evaluation.
Here is a look at the league’s top-10 most valuable teams:
1. New York Knicks – $5.8 billion
2. Golden State Warriors – $5.6 billion
3. Los Angeles Lakers – $5.5 billion
4. Chicago Bulls – $3.65 billion
5. Boston Celtics – $3.55 billion
6. Los Angeles Clippers – $3.3 billion
7. Brooklyn Nets – $3.2 billion
8. Houston Rockets – $2.75 billion
9. Dallas Mavericks – $2.7 billion
10. Toronto Raptors – $2.48 billion
The Knicks, Warriors, Lakers, Clippers, Nets, and Raptors all saw a greater percent increase than Chicago in their all-around value. Meanwhile, the Bulls tied the Celtics with their 11 percent boost, thus keeping approximately the same margin from one year prior.
The question now will be whether or not Chicago can grow their “lead” before next year’s evaluation. For the first time in a long time, the organization acted like the 4th-most valuable team they are with a historically active free agency. The signings of names like Lonzo Ball and DeMar DeRozan will not only brighten the national spotlight on this team (just look at the TV schedule), but it should also lead to plenty more wins. If this Bulls team can re-enter a consistently competitive phase and sniff playoff basketball before Forbes revisits the list in 2022, I wouldn’t be surprised to see the franchise receive one of the bigger valuation bumps.
Check out the complete Forbes list here: