Chicago Cubs Announce the New 2022 Slogan: It's Different Here

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Chicago Cubs Announce the New 2022 Slogan: It’s Different Here

Chicago Cubs

A phrase fans often like to say about their favorite team and city and stadium, and something players have gravitated toward in recent years, too.

It’s Different Here.

And that’s now the Chicago Cubs’ marketing/rallying slogan for the 2022 season:

That’s a pretty good video, and it’s a decent tag (better than some in recent years, including the most recent, “Cub Together”). I’m good with it. Not a needle mover for me, but fine. Nothing in recent memory has topped “Let’s Go” or “Fly The W,” though. And the one that happened organically, but the Cubs didn’t officially use, Miguel Montero’s “We Are Good.”

Also: yeah, there are a LOT of easy jokes about it being different with the Cubs right now …


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Author: Brett Taylor

Brett Taylor is the Editor and Lead Cubs Writer at Bleacher Nation, and you can find him on Twitter at @BleacherNation and @Brett_A_Taylor.