A long-standing tradition at Augusta National for the Masters is the wallet-friendly concessions, one thing the patrons can count on that won’t break the bank during their time at the prestigious golf tournament. There are over 30 menu items available with none of them costing more than $6, which as we all know is incredible for any event let alone a major golf tournament.
Some player and patron favorites include the various sandwiches, the peach ice cream sandwich, and the southern cheese straws. While the prices are still incredibly low, a few menu items will cost you a little more in 2024 than during last year’s tournament. The price of the famous peach ice cream sandwich is a smidge more this year, up to $3 from $2.50, and beer is $6, an increase of one dollar for import, domestic, and the Crows Nest craft wheat ale that’s brewed especially for this tournament.
More 2024 Masters’ Content: 2024 Odds l Best Bets l Players Guide
What’s on the Menu in 2024
Breakfast
Served until 10:00 AM, patrons, players, caddies, media, and staff can enjoy the following menu items.
- Masters Blend Fresh Brewed Coffee – $2
- Chicken Biscuit – $3
- Breakfast Sandwich – $3
- Blueberry Muffin – $2
- Fresh Mixed Fruit – $2
Sandwiches
You can’t go wrong with these tasty sandwiches and with these prices, patrons can sample them all!
- Egg Salad – $1.50
- Pimento Cheese – $1.50
- Pork Bar-B-Que – $3
- Masters Club – $3
- Chicken Salad on Honey Wheat – $3
- Ham & Cheese on Rye – $3
- Classic Chicken – $3
Snacks
Whether working, playing, or simply observing, golf is hard work. Inexpensive snacks are the perfect reward at Augusta National.
- Chips- Plain & BBQ – $1.50
- Peanuts – $1.50
- Southern Cheese Straws – $2
- Cookies – $1.50
- Georgia Pecan Caramel Popcorn – $2
- Georgia Peach Ice Cream Sandwich – $3
Beverages
Beverages speak for themselves. The highest price point being only $6 is insane considering it cost fans $17 per beer at Oak Hill in 2023 for the PGA Championship.
- Soft Drinks – $2
- Bottled Water – $2
- Fresh Brewed Ice Tea – $2
- Crow’s Nest – $6
- Domestic Beer – $6
- Import Beer – $6
- White Wine – $6
Photo by: Adam Cairns / USA TODAY NETWORK
Why are Food Prices so Cheap at the Masters?
It’s part of the experience. The whole Augusta National Golf Club creates a nostalgic feel for many of the patrons and little changes from year to year. Former Augusta National Chairman Billy Payne was quoted back in 2007, “We want the experience to not only be the best but to be affordable. And we take certain things very, very seriously. Like the cost of a pimento cheese sandwich is just as important as how high the second cut (of grass) is going to be”.
If we go back even further to a book written by another former Chairman of Augusta National Clifford Roberts entitled ‘The Story of Augusta National Golf Club’, he states, “We believe that one of the reasons the Masters is popular with patrons of the game is because they can obtain good food and drink at reasonable prices”. Not much has changed which is refreshing when it comes to patron’s wallets.
Want golf data and picks? Head over to Betsperts Golf and try out the Rabbit Hole for yourself. Currently just $19.99/Month and there’s even a way to get a full-year subscription for just $5!!!
Bring the Masters to Your Door
While the prices aren’t listed and they are sold out for 2024, a program created by the tournament itself called Taste of the Masters lets everyone enjoy those yummy menu items regardless of locale.
The Large Hosting Kit
- Egg Salad (24oz)
- Pimento Cheese (24oz)
- Pork Bar-B-Que (24oz)
- Plain Potato Chips (6)
- Bar-B-Que Potato Chips (6)
- Cookies (6)
- Georgia Pecan Caramel Popcorn (6)
- Masters Branded Souvenir Cups (sleeve of 25)
- Masters Branded Wax Paper (sleeve of 12 sheets)
- Masters Coasters (pack of 12)
- Hosting Kit Materials
Note: Bread and buns are NOT included
The Classic Kit
- Pimento Cheese (24oz)
- Plain Potato Chips (6)
- Moon Pies (6)
- Masters Branded Souvenir Cups (sleeve of 12)
- Masters Branded Wax Paper (sleeve of 12 sheets)
- Masters Coasters (pack of 12)
- Hosting Kit Materials
Note: Bread and buns are NOT included