NEWSLETTER
The Chicago Bears continue building out their organizational staff around President Kevin Warren.
And their latest addition arrives to Halas Hall with three Super Bowl rings in tow.
The team announced the hiring of Ted Crews, who has spent the last 12 years with the Kansas City Chiefs. Crews joins the Bears in the newly created position that comes with the title Special Advisor to the President/CEO and Chief Administration Officer. Sounds fancy and important. This is what the Bears had to say about the new guy:
In his new role, Crews will oversee all corporate and football communications, as well as the digital and social media, content and production and brand creative departments. He will work closely with President/CEO Kevin Warren and the executive leadership team to enhance the Bears’ brand initiatives, streamline operations and ensure consistent messaging internally and externally.
It sounds like Crews has some important work in front of him. But it also seems as if he should be well-prepared for what lies ahead. Crews has 26 years of experience in the NFL, including the aforementioned previous 12 years in Kansas City where he climbed the ranks to finish his time with the Chiefs holding the Executive Vice President of Communications title.
Who is Ted Crews and why did the Bears hire him?
I’ll do some more digging into Crews later because I’m fascinated by what seems like a constant stream of additions to the Halas Hall directory. For now, I’ll re-share this from Pro Football Talk’s Mike Florio:
It’s a great hire for the Bears and a big loss for the Chiefs. Ted Crews gets it, plain and simple. He understands the role of media in the promotion of the sport (even when media might be critical of a team), and he has always been helpful and responsive and friendly when it comes to anything we’ve ever asked of him.
It’s also rewarding to see someone who has spent so much time in and around the inner workings of an NFL team be entrusted to cross over from a P.R. job into something that entails greater responsibility and influence. More teams should be viewing P.R. professionals that way. So what if they never played or coached or scouted? At some point, a couple of decades or more of devoting their professional lives to the sport becomes highly valuable, in its own way.
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To be clear, I’m not saying that this is a good hire just because Florio says it is a good hire. However, Crews clearly has some respect on his name. That’ll happen when you have 26 years of experience working in the NFL. Hopefully, all of that work can be helpful for the Bears as the franchise modernizes the organization from top to bottom. And if Crews can bring
